Twitter is what’s Happening

Twitter has always been a global platform and a global company. We were amongst the earliest designers building assets and evolving a brand refresh that imbued their visual identity with that reality. I helped design the key visual (above) to represent all of the layers of conversation and languages that constantly mix in the Twitter-verse every day.

For the Tweeps working from home, we created branded desktop wallpapers and meeting backgrounds. As people returned to in-person spaces, these designs migrated into printed posters and swag boxes filled with branded coolness. We worked alongside the brand designers at Irradié to create designs representing every Twitter office. (Shown below: China, Korea, Japan, Indonesia, Philippines, India, Australia, Singapore, Canada, Mexico and Brazil)